Who Is Michelle MacPhearson
November 28, 2009 by Janet7 · 30 Comments
Michelle MacPhearson is an internet marketer who integrates social media and Web 2.0 technologies and innovations into her marketing, and helps others do the same.
You can find tons of resources at her blog, MichelleMacPhearson.com. You may be particurally interested in the “Steal This Niche” series of posts, which is a set of videos walking you through the keyword research process. What’s even funner is that when you’re done watching the videos, you walk away with a high traffic and low competition keyword that you can target and build a site around. Yes, you really can steal Michelle MacPhearson‘s niche!
She’s also active on Twitter, Facebook and LinkedIn. If you’re using any of those services, you can connect with Michelle MacPhearson there and get up-to-date and innovative online marketing tips she sends out regularly.
One of her most acclaimed free reports, Social Media Daily, has been touted as better than paid products on the topic. Within Social Media Daily, Michelle MacPhearson walks you through the process of using Web 2.0 and social media sites to build the link popularity of your own site. It’s link building on the cheap, and this resource is the most comprehensive out there.
Another free resource you might enjoy is the Social Media Myth, where Michelle MacPhearson explains the reason most marketers aren’t having success with their social media marketing and devises a simple plan for you to follow. Unfortunately, we try to do too much with too little, the Social Media Myth is the answer.
Easy Squeeze Pages
November 16, 2009 by Janet7 · 27 Comments
Squeeze pages are landing pages created specifically to solicit opt-in email addresses from prospective customers. These simple landing pages are used by all top internet marketer today. Video squeeze pages are taking the internet by storm, since they seem to convert very well. The squeeze pages are normal HTML web pages, so you can manipulate them with any HTML editor if you want.
Easy Squeeze Pages
Squeeze Pages are technically simply single page websites created for either capturing visitors email address for lead generation purposes or to outline a certain product in complete detail to your visitors. Squeeze Pages are great for creating leads, thus their other name, lead capture pages. One of the best ways to create a list for email advertising is to use an easy squeeze page on your lead website. Of course, you can employ a squeeze page in combination with additional marketing labors.
Internet Success
Internet marketers borrow copywriting techniques from offline direct response marketing. In general, internet marketers try to keep the copy on their Squeeze Pages to a minimum. For years, the great of Internet Marketing have stood by the rule of thumb, that single page, short message, Squeeze Pages, or Landing Pages, which are just one page long, with a headline, body text, promise, privacy policy and disclaimer, backed up by a free gift, are at the center of developing, launching and building a thriving work at home business that can help any regular Jane to make money online. With all the newbie marketers joining the online neighborhood each week, it’s natural that everyone is looking for the sure bet.
Squeeze pages are primarly used to build a marketing database. Though there are other ways to get visitor information, squeeze pages are the besteasiest way to go because apart from simply collecting information it also acts as an valuable advertisement channel. Your squeeze pages are oh-so-important for collecting phone and email information, building your subscriber database and prepping the visitor for the purchase. Used properly squeeze pages are a powerful tool in your internet marketing arsenal. Easy squeeze pages are not the best place to engage your readers with your high level vocabulary. Squeeze pages are a critical step when trying to build your opt-in list in any niche market.
Mike Filsaime has equated his list volume to a direct dollar amount, one for one. For each person he gets to double opt-in to a list, that potential customer represents one dollar in sales when he creates another affiliate promotion. Pretty impressive results in any niche.
Squeeze Pages are better than ever now with Easy Squeeze Pro. You can have a traditional squeeze page or video squeeze page up and collecting in 20 minutes, guaranteed. No HTML, Photoshop or database skills necessary!
